Privacy Policy

What Information We are Taking

We collect information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or device ("Personal Information").

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A. Information You Provide to Us

‍We collect personal information that you voluntarily provide to us when you:

• Request a quote or consultation.
• Fill out forms on our Site (e.g., "Get a Free Quote").
• Contact us via phone, email, or chat.
• Interact with our advertisements on third-party platforms.
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This information may include:

• Identifiers: Name, email address, phone number, physical address.
• Commercial Information: Service preferences, property details, and transaction history.

B. Information We Collect Automatically

‍When you visit our Site, we may automatically collect certain information about your device and usage, including:

• Internet Activity: IP address, browser type, operating system, referring URLs, pages viewed, and access times.
• Geolocation Data: Approximate location based on your IP address.

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How We Use Your Information

We use the information we collect for the following business purposes:
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Service Fulfillment: To provide quotes, schedule installations, and perform our services (artificial turf installation).

Communication: To contact you regarding your inquiries, appointments, and account updates.

Marketing & Advertising: To deliver relevant promotional content and advertisements to you via email, SMS, or third-party platforms (Facebook, Google).

Analytics: To understand how users interact with our Site and improve our services.

Legal Compliance: To comply with applicable laws and regulations.

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Cookies and Tracking

We use third-party services to help us operate our business and market our services. These third parties may collect or process your data as follows:
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A. WhatConverts

‍We use WhatConverts to track and manage leads (phone calls, form submissions, and chats).

• Data Collected: Call recordings, caller ID, call duration, and information submitted via forms.
• Purpose: To analyze marketing effectiveness and improve customer service.
• Privacy: WhatConverts acts as a data processor. For more information, please visit the WhatConverts Privacy Policy.
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B. Facebook Ads (Meta)

‍We use Facebook Ads and the Meta Pixel to serve targeted advertisements and measure the effectiveness of our campaigns.

• How it works: The Meta Pixel on our Site allows us to track your actions (such as submitting a form) and show you relevant ads on Facebook and Instagram.
• Data Sharing: We may share hashed information (such as your email or phone number) with Facebook to create "Custom Audiences" or "Lookalike Audiences."
• Your Choice: You can adjust your ad preferences in your Facebook Ad Settings.
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C. Google Ads & Analytics
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‍We use Google Ads and Google Analytics to display ads to you on Google search results and other websites, and to analyze Site traffic.

• Remarketing: We use Google Ads Remarketing to advertise to visitors who have previously visited our Site. Third-party vendors, including Google, show our ads on sites across the Internet and use cookies to serve ads based on your past visits.
• Your Choice: You can opt-out of Google's use of cookies by visiting Google's Ad Settings. Alternatively, you can opt-out of a third-party vendor's use of cookies by visiting the Network Advertising Initiative opt-out page.

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D. Cookies and Tracking Technologies
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We use cookies, web beacons, and similar tracking technologies to track the activity on our Site and store certain information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Site.

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Your Rights

If you are a California resident, the CCPA/CPRA grants you specific rights regarding your personal information:

• Right to Know: You have the right to request that we disclose the categories and specific pieces of personal information we have collected about you over the past 12 months.
• Right to Delete: You have the right to request that we delete any of your personal information that we collected from you, subject to certain exceptions.
• Right to Correct: You have the right to request that we correct inaccurate personal information we hold about you.
• Right to Opt-Out of Sale/Sharing: We do not sell your personal information for monetary value. However, we may "share" information with advertising partners (like Facebook and Google) for cross-context behavioral advertising. You have the right to opt-out of this sharing.
• Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights.

How to Exercise Your Rights:To exercise your rights, please submit a request to us by:

• Email: contact@theturfbros.com
• Phone: (818) 835-2416

Data Security

We implement appropriate technical and organizational security measures to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.
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Children's Privacy

Our Site and services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children.
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Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Effective Date" at the top.

Contact Us

If you have any questions about this Privacy Policy, please contact us:
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The Turf Bros: 6320 Canoga Ave 15th Floor, Woodland Hills, CA 91367, United States
‍Email: contact@theturfbros.com
‍Phone: (818) 835-2416